Lyons tea for mental well-being

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With today being World Mental Health Day, shining  light on mental health awareness and encouraging mental well-being across the globe.

Lyons tea have partnered for a second year with Pieta House, the Suicide, Self-harm and Bereavement Care Charity to raise awareness and much-needed funds for the vital services it offers free of charge, from its centres around the country.

Lyons have introduced their special promotional cases of Lyons tea to customers trade and retail alike to pledge their support to Pieta house through their purchase. For every box sold, Lyons will donate 10c to Pieta House and boxes will be available from the end of September, while stocks last.

Trade customers can pledge their support by purchasing Lyons Original 600 cases. For every case purchased, 50c will be donated to Pieta House. Additionally, trade customers can pledge their support online and Lyons will donate 50c to Pieta House or use their Unilever Chef Rewards to donate €5 to Pieta House between September and October. Check out

Lyons tea drinkers will be able to support Pieta House at a number of planned events that mark this important, mental health awareness day. Lyons has also created a special recipe guide that can be downloaded here

Jim Reeves, Customer Director Ireland at Unilever Food Solutions said: “Last year, we were delighted that the partnership with Pieta House raised €30,000″. They are committed to exceeding that amount this year and to raise much-needed funds to keep the vital services provided by Pieta House going in Ireland.

 “We know that many a problem has been shared over a cup of tea in Ireland and that it is often a starting point for those looking for support or a listening ear. We encourage people to find time to talk to each other and open up about whatever might be on their minds. I would like to remind anyone in need that Pieta House is there to offer non-judgmental help and support.”

Jim Reeves, Customer Director, Unilever , Brian Higgins, CEO of Pieta House and Paul Kelly, Head of Marketing, Unilever

Jim Reeves, Customer Director, Unilever , Brian Higgins, CEO of Pieta House and Paul Kelly, Head of Marketing, Unilever

Brian Higgins, CEO of Pieta House said: “All donations raised through this wonderful partnership will allow us to continue supporting people across the country in their time of greatest need. With the public’s help, we can continue to serve individuals and communities across Ireland by answering the phones and keeping the doors of our centres open for those who need our support. Pieta House provides a completely free service and we rely on fundraising to be able to continue to provide this vital care.”

Pieta House has offered support to over 29,000 people since it first opened its doors. Over 5,800 people sought its services in the last year alone. Alarmingly, 25% of those who have come to Pieta House are under the age of 25, highlighting the importance of ensuring young people know that there is always someone available to talk to if needed.

For more information on how to Pledge your Support with LYONS, visit

and .

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